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Elana Lorintz
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Millennials and Social Media: A Perfect Fit?
Social Media is very popular among Millennials. People in their 20’s use platforms such as Facebook, Twitter, Instagram, Snapchat and others to obtain their news and communicate with others. In an article by the American Press Institute, “Younger Millennials are even more likely to use a mix of social networks for news than older members of this generation.” This age group turns to more than one platform to get news. Using multiple platforms can be a great way of receiving different angles of news stories. These platforms may not have started as news platforms but now they are a central... Continue reading
Posted May 10, 2016 at Global Media News
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Baseball's Tactics to Scoring Big with Its Youth Fanbase
Major League Baseball is trying to find ways to reach a younger audience. They want to not just appeal to those that are 65 and older. They want to appeal to millennials. To do that they have to create a strong presence on social media because thats where most millennials go to get their news, communicate with others, and express their opinions. According to Hannah Kurtz’s article on Linkedin, MLB is making strides in reaching their projected younger audience. She says this is how they are doing it: Real Time News - releasing pressing information to keep fans up to... Continue reading
Posted May 4, 2016 at Global Media News
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Now at Bat: MLB's Presence on Social Media
Baseball is an old sport that some people think is boring and traditional. Major League Baseball is trying to appeal to a younger audience by promoting itself on social media and giving players a platform to express themselves to their fans. Major League Baseball’s Commissioner, Rob Manfred was asked about the steps MLB is taking to “get younger” and connect to the youth of America. Tim Baysinger of Adweek asked Manfred how he and Major League Baseball are markets young players like Matt Harvey, Bryce Harper, Kris Bryant, and Mike Trout. Manfred answered by saying, “A significant push is engagement... Continue reading
Posted Apr 25, 2016 at Global Media News
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Posting Anonymously: Helpful or Harmful?
Anonymous social media can be a way to spread a rumor or get a point across without having to reveal who you are. This form of social media can also be a way for people to find an outlet to release any thoughts or feelings they need to get out and not fear that someone will judge them Charlie R. Claywell of lovetoknow.com lists some reasons why anonymous social media can be a positive thing. He says that it” Offers a way to help people in need: users are not identified so those that are troubled can “find help from... Continue reading
Posted Apr 19, 2016 at Global Media News
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Anonymity on Social Media
Many people these days are used to social media platforms that show off who they are. Usually users make a user name or link an account to another account so others know who they are. A lot of users of Facebook, Instagram, and Snapchat want to be seen by their followers. They want to gain exposure and have other people like or comment on what they have sent or posted. There is a different media platform that goes in the opposite direction. Anonymous social media lets users post and put up things that don’t reveal who they are. Anonymous social... Continue reading
Posted Apr 12, 2016 at Global Media News
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Supporting a Charitable Cause Through Instagram
It is important for charities to promote themselves and show people what they are about and how their organization works. Charities can use platforms such as Instagram to put their organization on a fast track to getting recognized and getting supporters. Julia Campbell of about.com discusses the benefits of charities and non profits using Instagram and especially videos on the platform. She says, “Creative videos drive website traffic as well as increase engagement on social media sites.” She also states that you can do this all form your smartphone. It is easy to be creative when you have the tools... Continue reading
Posted Apr 5, 2016 at Global Media News
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Instagiving: Charities on Instagram
Instagram is a great way to express yourself and show others what your interests and hobbies are. Instagram can also be a way to get across a point or idea you have. Charities use Instagram to gain supporters and donations. According to Zoe Amar of The Guardian, “relatively few charities have embraced Instagram. Only 21% have a presence on the platform.” Amar says that that percentage is “surprising” because Instagram “can be a great tool for storytelling, connecting supporters emotionally with nonprofits’ work.” If charities do use Instagram they can use it to gain exposure and can put up appealing... Continue reading
Posted Mar 22, 2016 at Global Media News
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Playing the Twitter Field
Like any sport these days, Major League Baseball uses Twitter to connect to their fans and to spread news about their teams and players. Reporters and Journalists that cover baseball also use Twitter to inform fans of trades, suspensions, stats, awards, and anything else that the fans would like to know about their favorite team and players. Although Twitter can be very useful and helpful to build relationships with fans and gain loyalty, it can also cause problems and not be accurate. This past season, there was a trade that made it on Twitter before it was a done deal.... Continue reading
Posted Mar 6, 2016 at Global Media News
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Baseball on Social Media: A Hit or Miss?
Baseball is known to be an “All American” sport that originated many years ago. In the day of Babe Ruth and Mickey Mantel there was no social media platforms for players and teams to spread their breaking news and even team stats. Today, not only do major league baseball teams have social media accounts but the individual players themselves use social media to reach their fans. Scott Lindholm of SB Nation, Beyond The Box Score said that “teams are using Facebook and Twitter as their primary social mediums” In his repot, Scott Lindholm shows how each major league baseball team... Continue reading
Posted Mar 1, 2016 at Global Media News
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Following Those That Want to Make a Difference
Julie Smolyanksy: Julie’s twitter page has a lot of retweets with images from the Oscars and Lady Gaga’s moving performance in particular. The profile Julie made lists her hobbies and interests and also what she sets out to do. It is refreshing to see a female CEO and have her on social media to voice her opinions and views. 2. #itsonus: This hashtag is a campaign to bring to light the major issue of rape culture and sexual assaults on college campuses. The page links you to celebrities and figure heads associated with the campaign such as Joe Biden and... Continue reading
Posted Mar 1, 2016 at Global Media News
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Pinterest: A Creditable Source for News?
Pinterest is a platform that focuses on specific subjects. Users flock to the platform to find images of their favorite trend. Visuals of fashion, food, design, lifestyles, etc, draw in users and give them a picture of what they were searching to see. Users of Pinterest can use the site and app to find their interests and further develop them and make them a reality. According to Catalina Albeanu of journalism.co.uk, Pinterest is “popular among millennials” and “36 percent” of those millennials get their news from Pinterest. Women usually in their twenties are the demographic Pinterest appeals to the most.... Continue reading
Posted Feb 18, 2016 at Global Media News
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Can Pinterest Pin Its Way to Becoming More than Just Fantasy?
Pinterest is known to be an outlet for people who want to create their own fantasy. Most of the time, users pin photos and images to their "boards" that they find appealing, inspiring, and peaks their interests. Users can create their own "boards" and "pin" to those boards what ever they like. A lot of the time, these pins are what users want to create or aspire to. According to Brittney Helmrich, a Business News Daily Staff Writer, "you can find just about anything on the Web on Pinterest." Pinterest has an abundance of categories and even a search tab... Continue reading
Posted Feb 14, 2016 at Global Media News
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