Just because 2020 is over doesn’t mean that the search for the essential worker is over. So long as people are waiting for their vaccine, and ordering groceries online, and driving through testing centers, we’re still going to need to focus on continuing our hiring of those that kept us going through 2020, the brave, the courageous, the essential worker. For those tasked with hiring essential workers – we have to think about all aspects of the hire, from where we find them, who we target, how we message them, when we can onboard, and what we do to keep them engaged. Continue reading

What happens when our employer brand doesn’t match up with our candidate experience? Continue reading

We enter the New Year with new goals, new perspectives, new year, new me. One thing that doesn’t need to be revamped is our top Key Performance Indicators (KPIs). We can apply new programs and we can revitalize a lot within our organization to attract new candidates in 2021, but ways in which we measure our success will just need a renewed focus so we can observe our progress. Continue reading

What lessons did we learn in 2020 that will help us thrive in 2021? Continue reading

How we spend our time and money has drastically changed since March 2020, but how we market to those consumers and potential employees needs little changing to make a big impact. With a little compassion, a little finesse, and lot of marketing ingenuity, we can utilize these time-tested strategies that get the attention of consumers to recruit potential employees and not miss a step in the results we’re after. Continue reading

We know our employees spend 40+ hours a week in their home away from home aka at work, and we know that the more they enjoy the time they spend working with us, the more productive time we get from them. But now, we can’t provide the same environment, and we can’t provide the same perks. Sorry team, we’re going to have to get creative and come up with some new incentives. Continue reading

While we are all waiting for us to get back to a {new} normal, we have an opportunity to be thoughtfully preparing to bravely re-enter this ever-changing world. When the switch gets flipped, and all systems are go—will your recruitment tools have a pipeline of candidates waiting for you? How can you make sure your tools are working for you in the background so when the time is here, you’re ready? Continue reading

I’m sure by now your facilities teams have been devising the nitty gritty, separating out your desks so you can keep your team 6 feet apart, the Lysol, the air filtration systems, plexiglass partitions, the one-way hallways, temporary “in and out” scheduling…. But there’s so much more to work than just that. Continue reading

Why you should take a day off, even if you're stuck at home. Continue reading

Before we launch into what makes a good work from home space, I want to thank all of those working essential jobs who are keeping everyone who is staying home safe and fed. And yes, I’m at home, not sure what day it is, but I’m here, day in, day out, so I’d figured I’d talk about how to set up an effective work from home strategy. Continue reading

The trend of hiring people who are a good “cultural fit” gave us a bunch of people who were exactly like us, who liked the same things, and knew the same things, and believed the same things. If we all agree, where is the room for growth in the organization? Continue reading