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Christopher Byrne
New York, NY
30-year Toy Industry veteran--consultant, author, speaker, analyst.
Recent Activity
In response to the pandemic, and likely for the coming seasons, the shift back to traditional toys for children believed to be “too old” for traditional toys is good news both for the toy industry and kids. Continue reading
Posted Dec 10, 2020 at Global Toy News
The March retail numbers are out, and it doesn’t look good. The Commerce Department recorded a drop of 8.7 percent in U.S. retail sales for March versus February. Moreover, reports... Continue reading
Posted Apr 15, 2020 at Global Toy News
Producing Entertainment is Not Without Risks... Experiential stores, or retail theater is very much “this year’s blonde,” the “flavor of the month,” or, put another way, the current basket into... Continue reading
Posted Nov 9, 2019 at Global Toy News
As I’ve been traveling and talking to toy companies over the past few weeks, it should surprise no one that tariffs, and the uncertainty of whatever is coming down the... Continue reading
Posted Jun 18, 2019 at Global Toy News
Several years ago, I was talking with the author Daniel Handler. Handler, who wrote under the pen name Lemoney Snicket, and we were talking about turning his books into movies.... Continue reading
Posted May 17, 2019 at Global Toy News
Earth from Celestial Buddies I can’t tell you how many people over the years have introduced a product to me saying, “This is going to be a huge fad.” (It's... Continue reading
Posted Mar 12, 2019 at Global Toy News
Over the past year, and certainly during Toy Fair in New York, I ended up in several conversations about packaging. The argument that I repeatedly heard was that since so... Continue reading
Posted Mar 4, 2019 at Global Toy News
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Jan 17, 2019