Savvy business owners are beginning to realize it's ridiculous to spend time and money advertising their business only to lose many of those prospects as a result of a weak online review summary. No matter how skilled you are at marketing your business and generating prospects you need to develop... Continue reading

Anyone looking to find a nearby business or service today starts their search on Google. There was a recent change that now allows prospects to sort these local business results by review ratings. After all why would one want to see options for businesses with poor ratings? This change can... Continue reading

Unless you've been hiding under a rock you probably have seen some of the almost endless articles out there focused on the importance online reviews hold for business owners. There really is no debate about the incredible effectiveness of online reviews to help you improve your online presence and grow... Continue reading

There was a time, in the not too distant past, when the positive endorsement about a product from a friend or family member was the best way to get a prospect to take action. This hasn't disappeared completely by any means but the face to face conversations of yesterday are... Continue reading