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Andrew Tyndall
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...So here's a thought question: How many "times of momentous news" do we experience in a typical month? Over the years this question has been answered by analyzing how frequently the news of the day is heavy enough for the audience for the broadcast TV networks' nightly newscasts to enjoy a spike. The annual average is roughly one newscast in 20: in other words, normal news 95% of the time, heavy news 5% of the time (or a dozen or so weekdays each year). On those occasions the newscasts resort to saturation coverage (at least two thirds of their newshole on the Story of the Day). In normal circumstances, the Story of the Day averages about 20% of the daily newshole.
Toggle Commented Mar 11, 2011 on The danger in the doldrums at Xark!