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Thank you for the mention of Big Ass Fans in your 'ass' article. We do take quite a bit of flack for our name - and make the most of it.
Toggle Commented Sep 20, 2012 on A Good Year for "Bad-Ass" at Fritinancy
Thank you for the discussion! Our brand name always raises eyebrows. We receive quite a bit of feedback from people who aren't thrilled with the name Big Ass Fans. We decided to take a few of those disgruntled voice mails and have a bit of fun with them:
Toggle Commented Aug 29, 2012 on Irreverent Brand Naming at Branding Strategy Insider
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Aug 29, 2012