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I read the article about a year ago, loved it, and then read his book which covered the idea in more detail.
Here were some excerpts and thoughts from those chapters: http://www.billerickson.net/review-of-effectuation/
Commented May 9, 2010 on Effectual Reasoning: What Makes Entrepreneurs Entrepreneurial at Ben Casnocha: The Blog
Effectual Reasoning: What Makes Entrepreneurs Entrepreneurial
Saras Sarasvathy at the University of Washington has written one of the clearest, most original academic papers on entrepreneurship I've read. It is a stellar breakdown of the characteristics of the entrepreneurial mind. I highly recommend it for anyone in the ecosystem. Her phrase to describe t...
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