I actually discussed this in my post yesterday. I agree with your readers, it not only falls on the bookstore, but the publishers and what they can do to help their authors during this time and any other time to promote books. I also value book bloggers and their use of social media to promote books, too. I actually read your book and rated it as an excellent cupcake! Here is the link: http://booksintheburbs.com/2012/04/18/review-giveaway-the-book-of-lost-fragrances-by-mj-rose/