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One of the possible strategies for Yahoo! is "portal." A portal is an entry point. Since Yahoo lost search, I think one of the reasons people go there is to be "linked" to quick news and happenings i.e. Drudge Report. "Your link to the World is only one-click away.....YAHOO!" In a sense they have done the searching for you and placed the top of everything on the site. Great post. With a name like Yahoo! the logo should be fun.
You had to put that image of the godaddy commercial up? :P The sound was even worse! Budweiser was great. Maybe now I can afford a Mercedes-Benz!
Toggle Commented Feb 4, 2013 on 2013 Superbowl Ad Preview at Ries' Pieces
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Feb 4, 2013