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BrendanHowley
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Hi John: Thanks so much for these insights: exceptional stuff. May I suggest there's a sharper lens for conversing about this? You may recall meeting Gunther Sonnenfeld, my partner at UBIQUID.US/THINKstate, a new collective intelligence/data visualization engine, at your LA book signing a few months back. One of our inspirations (I'm a former immunologist who came to coll intell via a second career as digital media/marketing guy) stems from...the brain stem itself. We are in fact hard-wired as human beings not simply to share mood-states (passion, charity, altruism) but story itself, which is the predicate for any shared emotion, right? I say predicate because we have to contextualize that emotion in story/meme/narrative (simple as shared personal reflection, complex as a piece of shared immersive tech) *before* passion means anything. The big guy in this space (he's rigorous and should win a Nobel, you ask me) is Jaak Panksepp. He's THE guy where brain anatomy meets human social functionalities meet emotion. His Wikipedia entry doesn't do him justice: you want to sit down with this book Panksepp, J. (1998). Affective Neuroscience: The Foundations of Human and Animal Emotions. New York: Oxford University Press. and his new one: http://books.wwnorton.com/books/detail.aspx?ID=9443 Be great to continue this conversation with Gunther and our partners Ishan Shapiro (our knowledge federation guy) and Gavin Keech (our UX designer, whose Entanglements rubric underpins everything we're doing). cheers/Brendan
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Jan 19, 2011