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Brian Witlin - Founder and CEO of ShopWell
Mountain View, CA
Recent Activity
We are excited to announce we have achieved a milestone of 500,000 new user downloads of the ShopWell iPhone app in 2012. In fact, there were more than 150,000 new downloads just in July! As we have grown this year we have received tremendous support from the ShopWell community of... Continue reading
Posted Aug 2, 2012 at ShopWell Blog
When we talk to ShopWell users, one of the most common questions we hear is simply: "What do I eat?" It should be simple, but given the extent of the food-related health problems in this country, it proves to be quite difficult for many people. Solving this problem by helping... Continue reading
Posted May 16, 2012 at ShopWell Blog
ShopWell is honored today to announce that we received a great writeup from Phil Lempert of SuperMarket Guru in the bi-weekly Lempert Report. Phil is a leading food industry analyst, journalist and trend-watcher. offer readers the latest food & health news, new food product ratings, money saving tips, unique... Continue reading
Posted Apr 15, 2011 at ShopWell Blog
You have asked, and we have answered. The big question we have been geting is: "Once I get my grocery list into ShopWell, how do I improve it? What do I do now?" Well, now we have the answer! We have just launched a new "trade up" feature that gives... Continue reading
Posted Apr 13, 2011 at ShopWell Blog
Over the last several weeks, we have worked with Sarah Adler, an esteemed health writer, on a video piece to show the many faces of our ShopWell users. We would like to thank all of the participants in the video. Jonathan, Nate, Tracy: Thank you for sharing your story with... Continue reading
Posted Mar 29, 2011 at ShopWell Blog
ShopWell's CEO and Co-Founder, Brian Witlin, was recently announced as one of incredible speakers at Health 2.0 Spring Fling. The themes of the event include: Making health care cheaper The evolution of research Prevention, wellness, exercise & food For each theme Health 2.0 will be showcasing new technologies, new services,... Continue reading
Posted Feb 22, 2011 at ShopWell Blog
ShopWell is all about personalized nutrition information...but what about personalized savings? How about mixing the two together? We are excited to announce the launch of grocery coupons on ShopWell, with a special twist. So what what makes these coupons so special? Instead of just being a list of random grocery... Continue reading
Posted Feb 14, 2011 at ShopWell Blog
We are happy to be included in this month's Editors' Picks in Eating Well Magazine. Surprisingly, ShopWell was higher up on the page than eating an apple a day! We are thrilled to be included. Here is what Eating Well had to say about us: Improve your grocery shopping with... Continue reading
Posted Jan 26, 2011 at ShopWell Blog
We hope you are getting the New Year off to a great start. We are very excited be announcing our newest feature - Shareable food lists. We listened to you, our community, to bring this feature front and center. We tried to develop a list that could be used in... Continue reading
Posted Jan 13, 2011 at ShopWell Blog
This week, PSFK, one of our favorite trend research and news websites, released an excellent report on the Future of Mobile Tagging. After reading the report, it was truly amazing to see the multitude of ways that we will be using our smartphone cameras as a tool to interact with... Continue reading
Posted Jan 11, 2011 at ShopWell Blog
Danielle Gould of Food and Tech Connect posted an incredibly well written piece on data driven business models, the web, and our (ShopWell's) intentions to use data to improve the quality of food out there in the marketplace. The piece includes an interview with Co-Founder, Brian Witlin, who does an... Continue reading
Posted Jan 4, 2011 at ShopWell Blog
Woo Hoo! and Happy New Year! We would like to welcome the many visitors from the LifeHacker community and welcome you to the ShopWell community. Today, Adam Dachis of Lifehacker wrote a great post on ShopWell highlighting the personalized nutrition tools you get on ShopWell and the ability to take... Continue reading
Posted Jan 3, 2011 at ShopWell Blog
We hope you are getting excited about the holiday season. We know we are! It is a time of presents, family, and of Yummy! Whether you are making a list to bake your favorite recipe, or want to get started on your New Year’s resolution early, ShopWell is here... Continue reading
Posted Dec 14, 2010 at ShopWell Blog
From Day 1, ShopWell has been about consumers. We talk to them, we invite them into our office to critique our site, we shop with them, we watch them use our site. From our conversations with real consumers, we are inspired to continue to march down the path of helping... Continue reading
Posted Sep 30, 2010 at ShopWell Blog
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Sep 29, 2010