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Courtney Shelton Hunt, PhD
Digital Era Thinker and Strategist | Author, Speaker, Consultant, Educator
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Thanks for visiting and/or being a subscriber to the Social Media in Organizations (SMinOrgs) S.M.A.R.T. Blog. SMinOrgs became part of The Denovati Group in May 2013, and we started a new SMART Blog. Over the past year, we have been updating and transferring content from this blog to that one, in addition to adding new posts. We are gratified that people continue to find our posts valuable, and we especially appreciate having them featured on sites like Social Media Today, Recruiting Blogs, Business2Community, and GovLoop. We have also created a set of SMART Resources, which feature blog posts that offer... Continue reading
Posted Jul 16, 2014 at S.M.A.R.T. Blog
Thanks, Ivan. It looks like the piece got republished after my post. I believe the link below should work: Good luck!
Glad you found the post valuable, Darren. Thanks!
May 21, 2013 was the official launch date of The Denovati Group. We celebrated the launch all week through various digital channels, suspending our normal activity to (re)introduce folks to who we are, what we do, and how we do it. Even folks who thought they knew what we are all about learned a few things and saw lots of new stuff that reflects our refined focus and mission. Continue reading
Posted May 22, 2013 at S.M.A.R.T. Blog
The Denovati are Digital Era explorers, pathfinders and pioneers who seek to understand and effectively leverage social and digital technologies. The Denovati Pledge reflects the commitments, hopes, promises, motivations, goals, and/or interests of members of The Denovati. If you consider yourself a member of The Denovati (and really, shouldn’t we all be?), you’re invited to make a public declaration to be shared on The Denovati Group’s website. Continue reading
Posted May 2, 2013 at S.M.A.R.T. Blog
There's a lot of discussion about the impact of social media on employee engagement and employee voice, but for time-constrained organizational leaders and human capital professionals who want to understand the connections, it's virtually impossible to find those discussions, let alone read and make sense of them. A recent report by Silverman Research can help. Commissioned by the Chartered Institute for Personnel Development (CIPD), it synthesizes the relevant literature and discusses its implications. This post provides a summary and links to the full (free) report. Continue reading
Posted Apr 25, 2013 at S.M.A.R.T. Blog
What's in a word? A lot, more often than not! Language is a powerful reflection of the world in which we live and the realities we must embrace, a fluid and ever-changing reminder that neither time nor progress stands still. This post shares some of my favorite Digital Era terms and expressions and invites others to participate in a crowdsourcing exercise to expand the list. Continue reading
Posted Apr 14, 2013 at S.M.A.R.T. Blog
Here's an interesting piece about hashtags. Be sure to read the comments!
Here's an interesting piece about hashtags. Be sure to read the comments!
The Denovati are Digital Era explorers and immigrants who seek to understand and successfully leverage new social and digital technologies. The Denovati Group enhances the success of individuals and organizations in the Digital Era through research, thought leadership and guidance, consulting and training services, and a professional community that fosters communication and collaboration. These outcomes will be achieved through the Group's three main divisions - Denovati Solutions, the Denovati Network, and the Denovati Institute - as well as its S.M.A.R.T. Blog and S.M.A.R.T. Resources. Continue reading
Posted Mar 28, 2013 at S.M.A.R.T. Blog
Just as marketing is the tip of the iceberg when it comes to the applications of new communications technologies, so is social media training when it comes to Digital Era competencies. Based on my own research and writing on the subject, as well as the preliminary results of some focus groups on digital competencies I've been conducting, I offer seven considerations for both individuals and organizations. I welcome additional insights and questions from others. Continue reading
Posted Mar 24, 2013 at S.M.A.R.T. Blog
Like many professionals - especially those who have attained "senior" status - you are probably unsure of the steps you need to take to enhance your skillset to include digital competencies. If that's the case, you may benefit from participating in a discussion group focused on Digital Era opportunities and challenges. This post provides details and an invitation... Continue reading
Posted Mar 11, 2013 at S.M.A.R.T. Blog
Custom Google maps can be used in a variety of ways to produce numerous benefits for organizations, their members, and other key stakeholders. This post provides examples, enumerates some of the key features, and provides resources and basic development tips. Additional suggestions, as well as questions, are welcome. Continue reading
Posted Mar 5, 2013 at S.M.A.R.T. Blog
This post revisits the social media ROI (return on investment) question, focusing in particular on whether we're making progress in terms of the challenges put forth by organizational leaders and other experienced professionals who have been resisting increased digital engagement. Playing off the ROI acronym, it provides alternatives for interpreting the ROI argument. It then articulates – and counters – seven assumptions on which the resistance arguments are often based. The post concludes with some indications that leaders may be moving away from specious arguments and balancing concerns about ROI with the equally important COI (cost of inaction), and invites others to share their insights and experiences as well. Continue reading
Posted Feb 28, 2013 at S.M.A.R.T. Blog
Earlier this year we announced an initiative to create a new brand identity for SMinOrgs. The results of the survey we conducted produced a clear winner: Denovati (day-no-VAH-tee). We'd now like additional input on what the new official name of the SMinOrgs Community should be. In other words, although Denovati will be the brand identity, it doesn't by itself reflect what this group is and what it does. This post includes a quick poll soliciting votes on five naming options. Continue reading
Posted Feb 24, 2013 at S.M.A.R.T. Blog
As the Digital Era continues to evolve, it is increasingly important for professionals to provide the same level of care and attention to their professional identities in cyberspace as they do to their presence and reputation in the physical world, especially when they are looking for their next career opportunity. This presentation offers guidance for: 1) Establishing and managing your digital professional brand, 2) Defining personal and professional boundaries and protecting your privacy, 3) Leveraging digital tools and technology to achieve goals, and 4) Bridging the physical and digital worlds. Continue reading
Posted Feb 22, 2013 at S.M.A.R.T. Blog
Interesting timing. Nilofer Merchant just published a piece on semantics in the HBR blogs. Here's a link, along with an excerpt of my comment: Interesting timing. I just published my own semantically oriented piece entitled ""Social Media" is SO 2009! 7 Proposed Semantic Upgrades." In the piece I specifically address terms like "social media," "enterprise 2.0," and "social business," but my assessment and recommendations differ in some key respects from those offered here. Among other things, I suggest we start to move away from the social and 2.0 qualifiers. They will increasingly become redundant and unnecessary as the elements of social technologies become more fully integrated into the systems and operations of organizations and the daily activities of individual workers and teams. In addition, continuing to refer to "social" highlights only one aspect of a four-pronged movement of converging technologies - social, mobile, analytics, cloud (aka SMAC). Given the rise of these complementary and integrative technologies, we need to consider "social technologies" in context rather than as a separate thing/activity/trend/set of tools. Precision in terminology is certainly important, and I would build on your point that we shouldn't perpetuate the use of terms anchored in the past (see my comment about "smart phones" by noting that we should also be careful not to anchor terms too much in the present. Given the speed of change, we should be trying to develop and employ terms that focus on where we're going rather than where we are or where we've been. PS - To reinforce a broader perspective on the changes in communication technology (i.e., the elements of SMAC and whatever else is coming), I prefer to use the term Digital Era.
Establishing the correct boards for your organization is critical for a successful Pinterest presence. Did you know you can also use secret boards, as well as community and staging boards, to maximize your engagement and management efforts? This post offers tips for both general board management and specific ways boards can be used to manage content. Continue reading
Posted Feb 20, 2013 at S.M.A.R.T. Blog
What does it mean to be a leader in the Digital Era? Have the requirements for success drastically changed, or are they fundamentally the same? This post invites people to share their thoughts, as well as related resources, on the defining characteristics of leadership as the Digital Era progresses and evolves. Continue reading
Posted Feb 18, 2013 at S.M.A.R.T. Blog
Thanks for commenting, Lora. To further clarify, we have more than one pin whenever the numbers merit it. In Ohio, for example, there are six pins, because several cities have 10+ members. We did the same in countries too, depending on the member representation there.
Toggle Commented Feb 17, 2013 on Members at S.M.A.R.T. Blog
Rebranding SMinOrgs is not the only important activity for 2013. We’ve also been developing a strategy to grow the Community, both in the near term and over the long haul. To facilitate and lead this growth, we’re exploring the creation of a team of professionals who would commit their time, effort and expertise in a variety of activities in exchange for an equity stake in the organization. Continue reading
Posted Feb 17, 2013 at S.M.A.R.T. Blog
Thanks so much for sharing your thoughts, Bill, Emily and Carlos. Bill, I love your comments, and this one made me smile! As much as I understand and appreciate your point of view, however, I have to push back a little on whether non-technical users need to have a better understanding of the meanings of different terms. Specifically, I have found that because people - especially leaders - have such a narrow perception of what social media means to them, they are unable to grasp the true implications of these technologies for them and their organizations, as well as the responsibilities they have with respect to leveraging and managing them. So it's less about whether the term is okay and more about whether their understanding and use of that term is appropriate. The points in this post are points I regularly make in my presentations to senior professionals who are technology rookies, and they seem to help expand their Digital Era perspectives. Emily, I love the notion of referring to folks who work with evolving technologies as SMACers. Carlos: You’re right, the “social web” is a great term that accurately describes how the web has evolved - and it's one that personally resonates with me. Tim Berners-Lee, however, might disagree. He argues that the www was always intended to be “social,” so there’s no need to add a qualifier.
At the risk of inspiring unresolvable semantic discussions, this post addresses seven Digital Era terms that should probably be replaced and/or removed from the lexicon and suggests both existing and new alternative terminology to use in their place. What other proposed changes would you make? Continue reading
Posted Feb 12, 2013 at S.M.A.R.T. Blog
Check out some of our earlier posts and our Pinterest boards for some ideas on how to use Pinterest to promote your blog. Thanks!
The Social Media in Organizations (SMinOrgs) Community began in May 2009 as a LinkedIn (LI) group, and quickly expanded to Twitter, Facebook, and other social media platforms. In early 2010, the S.M.A.R.T. (Social Media and Related Technologies) Blog was launched. Since then we have continued to grow and expand, most recently establishing a presence on Google+, Pinterest, and Tumblr. The start of a new year seems like a good time to reflect on where we’ve been, where we are, and where we’d like to go in the year ahead. Continue reading
Posted Feb 8, 2013 at S.M.A.R.T. Blog