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Christopher Sherman
The leading producer of media and conferences for the emerging virtual worlds industry.
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Christopher Sherman is now following The Typepad Team
Mar 15, 2010
Nice going. Powered is based in Austin which is of course where we are based. Welcome to the (extended) Austin family. :)
Toggle Commented Jan 11, 2010 on crayon to the power of Powered at Greg Verdino
1 reply
Traditionally our numbers are in the 1,000 person range. This year we partnered with Toy Fair. Both shows are being held side-by-side and cross marketed. Registered attendees to one show gain access to the expo hall of the other. But more importantly, you can register for both shows on either show's web site. As of last week Toy Fair had 11,900 people pre-registered. We had 5,800 pre-registered. In the end we expect Toy Fair will see around 25,000 attendees. Will Engage see 25,000? No. Many of those 25k are retailers and not interested in Engage content and that's fine. I'm not going to try to predict how many will attend Engage. But between our own registered attendees and those Toy Fair attendees that also attend Engage! we will see numbers that eclipse our past shows (Austin Game Conference included). And of course it's not just about volume but also about quality of attendees. Other events, say in the game industry, re-connect attendees with the same people over-and-over again. What makes Engage! unique to all the other events out there is that we guarantee to broaden your thinking and your network. Engage! brings together the leaders from the technology, toy, game and entertainment industries and provides critical cross-industry learning and valuable NEW business partnership and networking opportunities.