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Benin Brown
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Hi Laura, Your headline was so catchy that I just couldn't resist reading the entire piece. As you have pointed out this is a very polarizing topic so I won't say much. What I will say is that you make some very interesting points as it relates to personal brands. Do you think that the resiliency of the A-Rod and Kobe brands in the face of controversy has as much to do with the public's need to believe in something larger than life (such as an unlikely comeback) as much as it does with these athletes winning games?
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Dec 10, 2009