This is Aaron W. Jaco's Typepad Profile.
Join Typepad and start following Aaron W. Jaco's activity
Aaron W. Jaco
Aaron W. Jaco is digital media specialist at Drake University in Des Moines, Iowa.
Interests: higher education, marketing, social media
Recent Activity
The Drake University Choir delivered singing valentines in the Des Moines metro area to raise money for international tours and to bring cheer to the community: http://news.drake.edu/2013/01/30/drake-choir-offers-musical-messages-for-valentines-day/
Hearts, Flowers and Tubas: How Institutions are Celebrating Valentine's Day
Jen Doak (@jpdoak) is the online communications specialist at CASE. It’s Valentine’s Day, and there have been some great examples of institutions showing their love for students, alumni and their broader communities this Feb. 14. Here are just a few: The University of Kansas Endowment Fund ...
Oh, one more tip: Tag your posts with keywords/tags that are relevant to your content and that your target audience might be following on Tumblr. For example we tag most of our posts with "Des Moines," "Iowa," "Drake University," "college," as well as keywords that are specific to the post content...if it's a photo of a sunset, then examples "sun," "sunset," "beauty," etc.
Tumblr: Why You Might Fall In Love (Part 2)
Aaron W. Jaco (@aaron_jaco) is the digital media specialist at Drake University in Des Moines, Iowa. This is the second post of a two-part series on Tumblr. Read Tumblr: Why You Might Fall In Love (Part 1). No discussion of Tumblr in higher education would be complete without hearing from Gr...
Great question. There are a few ways to boost your followers. One way is to follow other people and to "like" or reblog their content. That way they will see that you exist and are engaged with them, and may want to follow you. Also you can share your Tumblr to your other social media accounts, or promote it via email, e-newsletter or other existing promotional strategies/vehicles. If you have a website you can place a link or Tumblr icon there. Make sure that wherever you promote your Tumblr, emphasize the value that it brings to your viewers/consumers/audiences. Hope that provides a helpful few ideas.
Tumblr: Why You Might Fall In Love (Part 2)
Aaron W. Jaco (@aaron_jaco) is the digital media specialist at Drake University in Des Moines, Iowa. This is the second post of a two-part series on Tumblr. Read Tumblr: Why You Might Fall In Love (Part 1). No discussion of Tumblr in higher education would be complete without hearing from Gr...
Hey Eric, that's awesome! I wish you the best of luck as you explore...and I'd love to know how your thought process develops re: the value of the platform in your work/to your institution. As I said in the blog, we're new to Tumblr over here at Drake, so I definitely am not the sage on a stage...conversation is valuable and necessary.
Tumblr: Why You Might Fall In Love (Part 1)
Aaron W. Jaco (@aaron_jaco) is the digital media specialist at Drake University in Des Moines, Iowa. This is the first post of a two-part series on Tumblr. The second post will be an interview with Grace Chapin, admissions counselor and curator of the University of Chicago's college admissions ...
Tumblr: Why You Might Fall In Love (Part 1)
Posted Jan 29, 2013 at CASE Social Media
Comment
2
Social Media Medley: Seven Lessons from Promoting the 103rd Annual Drake Relays
Posted Apr 16, 2012 at CASE Social Media
Comment
1
Aaron W. Jaco is now following The Typepad Team
Apr 3, 2012
Subscribe to Aaron W. Jaco’s Recent Activity