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Glad you are part of this parade Fred. We are an instant gratification society. Sell :30's and :15's. People won't even give a You Tube video :60 of their time. This is where a station has an advatage if they truly do have a creative production department. Sales do your part as well. There is more to making the sale than filling out copy points on a production order. A happy customer is a repeat customer.
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May 3, 2011