This is 's Typepad Profile.
Join Typepad and start following 's activity
Join Now!
Already a member? Sign In
Recent Activity
Great question Roger. I'll look forward to hearing more about what answers you come up with. My experience is that women talk about products and services more than men. There IS abundant evidence that women use social media more than men In my research, I've also found that women simply talk more about their lives and, thus, about the products and services they use. There are simply more of these conversations going on. It may indeed vary by product, but I've found in my work that one of the best ways I can help my clients grow their business is by creating a referral/WOM strategy focusing on women. Keep asking great questions! Looking forward to the anwsers.
Holly Buchanan is now following The Typepad Team
Mar 15, 2010