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Crazy car guys haven't done CRM retargeting before. Instead leaving dealers to target oil change. $30K vs $30.
CRM Retargeting
The next big wave in display media is going to be CRM Retargeting: taking lists of offline customers (like a car manufacturer's list of people's whose lease will expire in the next six months) and serving targeted display advertising to those people.
Gloomily the charts show an L shaped recovery (plunged and flat-lining).
American exceptionalism optimized technology to deliver winner takes all. Resulting in the largest groups headed by the fewest wealthy people. Resulting in 4 layer cake employment economy.
* The super rich (icing on cake).
* The creative class (highly educated)
* The creamy middle (jobs squeezed out by automaton or shipped overseas).
* The bottom layer (low skilled working poor service workers).
What American values need changing to create work for those disrupted and squeezed out?
32 hour work week...
Great Stagnation or Big Shift? The Answer Matters
A new book by my old friend Tyler Cowen, The Great Stagnation, has taken the media by storm, leading Business Week to proclaim Tyler as “America’s hottest economist”, even though his book was initially published only as an e-book. This is an important book because it pulls us beyond the short-t...
Good data exhaust. But for how long?
But Google's Chief Internet Evangelist Vint Cerf says IP addresses will start running out mid 2011. The main bottle neck lack of IPv6 implementation at the ISP's.
Global IP Address Growth by Country
Study this chart & map. It's a simple way to think about global economic growth & potential. (excerpted from GigaOm article on the web getting bigger)
Knew it. Mike Arrington found a pirates head in his bed wearing wearing 500hats.
Fire in The Valley, Fire in My Belly... and Yes, Mike, I Have Stopped Beating My Wife.
So i've been debating whether to write this post all day. Unfortunately i probably have more balls than sense, but it drives me fucking insane to see some bullshit superangel conspiracy theory get whipped into a frenzy by people who weren't there, have no idea what the hell was discussed, and a...
ERP/MRP II needs a fundamental rethink. SAP, Oracle, Infor, ERP et al are designed to push a hierarchal plan. In a world of extremes systems now need to pull in demand and produce results without generating reams of redundant accounting and lead time exceptions.
The Power of Power Laws
We’re shifting from a Gaussian world to a Paretian world, with profound implications for business. Johann Gauss was a famous mathematician in the 18th century and Vilfredo Pareto was a great economist who lived across the cusp of the 19th and 20th centuries. So, what possible relevance do these...
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Aug 22, 2010
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