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jer979
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Love this! just a great job. You forgot the 11th plague: Matzah Crumbs--which would be leaving a trail of debris wherever you go and making other people pick up the pieces ;-)
Commented Apr 2, 2010 on The Ten Plagues of Social Media at Serial Marketer (formerly Marketers Studio)
The Ten Plagues of Social Media
Originally published in MediaPost's Social Media Insider In honor of the season, where some celebrate the ancient story of slaves' exodus from Egypt, it's time for a new telling of the ten plagues: the Ten Plagues of Social Media. All are paired with a counterpart from the ancient rendition...
Not sure this is what you are looking for and don't want to come off as a self-promotional a-hole, but I'll share two things.
First, I have an example of Agile Marketing from a client of mine (JackBe), which resulted in being named a Finalist for a Forrester Groundswell award. Links are below.
Also, I've written a part of this manifesto (I call it Agile Marketing Development) already in my eBook Dandelion Marketing: www.dandelionmarketing.biz
Again, I think this is relevant and hope you take it in that vein.
JackBe/Forrester Links
http://groundswelldiscussion.com/groundswell/awards2009/detail.php?id=67
http://forrester.typepad.com/groundswell/2009/10/winners-of-the-2009-forrester-groundswell-awards.html
http://www.jackbe.com/enterprise-mashup/content/groundswell-award
Commented Mar 28, 2010 on Ideas for an agile marketing manifesto at Chief Marketing Technologist
Ideas for an agile marketing manifesto
While working on an article for Search Engine Land, Agile Marketing For Conversion Optimization, it struck me that there really should be an Agile Marketing Manifesto. Just as the Agile Manifesto helped coalesce a diverse collection of software developers and their various agile methodologies und...
Mazal tov.
Thank you for sharing this moving piece.
And, as always, it's entertaining to hear of Israeli bureaucracy ;-)
Commented Aug 28, 2009 on My Son The Jew at VCinJerusalem
My Son The Jew
This morning we went through the final hoop along the circus act known as conversion in Israel. As many of you know, we adopted our sixth child, Mishael Binyamin, almost 18 months ago. We have been winding our way through the bureaucracy of the Israeli social systems ever since. On top of all th...
Too funny. I do the same thing at my dentist (with the details, not the ceiling, that is)...the curse of the "marketer's eye," I suppose.
Commented Jul 3, 2009 on Refresher Course: BROKEN WINDOWS at Brand Autopsy
Refresher Course: BROKEN WINDOWS
Seeing this hideously dirty ceiling tile at my dentist’s office today reminded me of the Broken Windows theory and how it relates to businesses. The Broken Windows theory hypothesizes higher crime rates occur in cities when broken windows are left unrepaired because people will conclude no one ...
Got here via Twitter (can't remember who, sorry).
I love this and think you are right on. The only challenge with blogging for anyone (companies big or small) is that it requires commitment and actual big thinking. I know David and that's what we get on his blog, so it works for him. If you are just going to promote product or yourself, etc., it won't work.
Well done.
Commented Jun 24, 2009 on Blog as hub, site as spoke at Reputation to Revenue
Blog as hub, site as spoke
David Berkowitz (@dberkowitz) from the digital marketing agency 360i had a nice article today about building your brand with social media He used the example of launching the agency's new Social Marketing Playbook earlier this month (which is well worth a look). The launch was a success (10,...
I'm in a state of a bit of Twitter fatigue (http://www.jer979.com/igniting-the-revolution/twitter-fatigue/) so not that much, though I do get some value out of it (found this post that way, I suppose).
So, truth is...not a whole lot...probably close to zero.
Commented May 26, 2008 on Twitter's Business Model: A Gift Economy at Ross Mayfield's Weblog
Twitter's Business Model: A Gift Economy
Brian Alvey is joking by suggesting that Twitter's business model should be advertising supported only when its not working. But life actually should imitate such art and I've been saying for some time that Twitter can monetize the goodwill it creates. Specifically, Twitter should ask for dona...
I'm up for it.
BTW, definite business value to twitter:
see here:
http://blogs.msdn.com/maamktg/archive/2008/01/03/listening-to-your-customers-via-social-media.aspx
Commented Jan 15, 2008 on Sean Moffitt Stalked to The Point of Twitter at Buzz Canuck
Sean Moffitt Stalked to The Point of Twitter
Not too sure if I should be amused or concerned by the mobilization of a grassroots sect of the social media universe whose sole design is to get me on Twitter. Their leader Collin Douma of Radical Trust fame (an Ace of Spades if I used the US military card deck idea) has orchestrated this c...
P&G made an effort that didn't totally work out smoothly (pun intended) when I blogged about how much I love Metamucil. YEs, Metamucil:
See the FULL story here
http://jer979.blogspot.com/2007/04/metamucilconclusion.html
Only when they got some bad press did it come around.
Enjoy!
Commented Oct 22, 2007 on P&G is Coming Out of the "Ivory" Tower at Buzz Canuck
P&G is Coming Out of the "Ivory" Tower
Having spent 7 years at P&G, I can tell you first hand that being in brand management, we lived in fear of talking to the media or key stakeholders. I remember one brand manager in particular went feverisihly around our head office collecting copies of our Canadian marketing trade magazine aft...
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