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Josh Braaten
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It's only the beginning for these types of legal instances. And they're only going to happen more and more as social media becomes ubiquitous. Smart employers will opt for the carrot instead of the stick when they hire employees with strong personal brands. Keep these folks happy and watch them use their influence for the good of the company. The approach comes with its risks but sure beats ridiculous non-compete tactics such as forbidding LinkedIn or Facebook updates. The days of this mentality are few.
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Feb 17, 2011