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Launching a Mail-Order Feminine Product Company
This whole home delivery craze is pretty out of control - now you can have monthly custom menstruation packs dropped off at your front door. Ok, I'm sure someone out there will love it. Anyway, even more entertaining than the... Continue reading
Posted Jul 31, 2013 at Creative Skirts
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Will someone please put me on a bra account?
Because I can't handle work being made like this. Cleavage? Sure. Areolas? No. Come on, people. I think the tag line could have made for some adorable work, but this...I can't even watch twice. Enjoy. Continue reading
Posted Feb 20, 2013 at Creative Skirts
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Fifty Shades of Soap
I caught a campaign here in Australia this week that made me giggle. It’s for Dettol Touch of Foam, a soap that keeps your hands soft. “Steal a Moment of Softness” uses corny romance novel-esque illustrations, allowing you to create... Continue reading
Posted Oct 29, 2012 at Creative Skirts
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"Long may they reign"
Disney has just launched a new spot celebrating what it means to be a princess. It's sweet, although I wish the script was a little less generic. It's pretty much exactly what you'd expect. But I think moms and daughters... Continue reading
Posted Oct 18, 2012 at Creative Skirts
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I love this. That old spot is horrific...God bless the planners that set them straight on what it means to be a lady athlete.
"Shrink it and Pink it" no more, says Under Armour.
Steve Battista, Under Armour VP for Brands: “[In 2003,] We developed a women-specific line with seven pieces, including a couple of tops and bottoms and a sports bra. We had followed the industry rule, ‘Shrink it and pink it,’ We all realized that they didn’t work [and] pulled all the ...
Haha, Susizzleb. I'll let her know! Or you can yourself--just shoot a message to @taylorwriting. Also, hashtags know no bounds.
Meet Lisa Taylor: Copywriter/Mom x 2
'Round here we love to hear about successful women in advertising who are also succesfully raising families (to further prove it can indeed be done). Enter Lisa Taylor, freelance copywriter, Arnold alum (they hired her at 7 months pregnant, ahem) and mom of two youngsters. We asked her a few que...
Sorry, Kira! Here's the copy.
In the real world ladies aren't supposed to look like hell and wear skimpy clothes and blot their makeup with their shirt. But here things are different. My mascara is running / my knuckles are covered with eye shadow / and no one judges me. Or thinks my pelvic thrusts are some kind of mating call. And no one tells me what to do / although the mirror points out that my bra straps are showing.
Dance as Sport
The latest from the Nike women's campaign out of W&K Portland. I've never really been one to think of dancers as athletes, but this kinda gets me there. [click image to enlarge]
My point exactly. I wrote those jokes in 7th grade. Yawn.
The mysteries of viral
I am consistently amazed by the subpar videos that often land on the Top 10 viral chart. I always hope they're getting so many views due to their sheer inanity, then again I don't have that much faith in Americans. Here's one that most definitely should have not been on the Top 10 chart (it's no...
Hm, I dont know...not even sure who is handling the account. But Ill see if I can dig it up.
Cash4Gold...for the newly single woman
I can't imagine this business will last, but it's an interesting concept. OutOfYourLife.com buys back the jewelry you're left with after a break-up. They're running ads like crazy (do a lot of people break up around Valentine's Day?), featuring talking dogs. Talk about a lost opportunity to do s...
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