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nice article, but i would add that delivering great content is a must but in this day and age sadly wont be enough.. There is just so much content out there and it will only massively increase... Context is where the action is now happening. The businesses that embrace developing context with their customers / followers/ consumers etc will in the end win through... cheers Mark Shaw @markshaw
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Markshaw is now following The Typepad Team
Feb 13, 2012