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MatthewAdamCox
London
Enigma working in adland
Interests: Skipping (dreaming up string theories), Tennis, Cinema, Athletics, Distance running, NLP, Innovation and trying everything once.......... then doing it again if it was fun first time round
Recent Activity
Give away everything you know and more will come back to you
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One of the ideas I've been thinking about recently is getting each other in companies to openly share skills. Not only with close colleagues but colleagues far and wide to Fuel a better future for all those associated with the same business. As isn’t that what ‘work’ should all be... Continue reading
Posted Sep 6, 2011 at The String Theory
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You learn a lot more when things go wrong than when they go right
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The strategy here is firstly knowing when things are going wrong (away from your vision and goal) and secondly finding the solution to making it right again Life is awesome; if this changes then we have to eliminate the negative and strive for excellence The strategy for success is having... Continue reading
Posted Aug 28, 2011 at The String Theory
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Datadumbration - E2E.LT
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Through end-to-end life tracking watch game mechanics become part of everyday life. Continue reading
Posted Apr 25, 2011 at The String Theory
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Pain is the best choice (losing your virginity)
My first marathon run “we cannot learn without pain”. Continue reading
Posted Apr 23, 2011 at The String Theory
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Change (for the better)
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I’ve always seen the necessity for change, but there’s never any point in changing for the sake of it. I remember my strategy lecturer always used to labour the point of competitive advantage, it is classic Porter that everyone knows but rarely achieves and there’s no point in doing what... Continue reading
Posted Mar 20, 2011 at The String Theory
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Mindset of tomorrow
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Following my most recent work blog post, I thought I’d add in a ‘StringTheory’ strategy. First of all here’re some books that will be of interest if you liked the Engine blog post: The Innovators dilemma – Looks into how disruptive innovation can damage great firms by changing the game... Continue reading
Posted Feb 25, 2011 at The String Theory
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Grow THINKsmall
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How do you seed change ? - THINK 24/02/11 - Continue reading
Posted Feb 22, 2011 at The String Theory
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THINKsmall
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~ ~ ~ ? - THINK 24/02/11 - Continue reading
Posted Feb 20, 2011 at The String Theory
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What did the 0 say to the 8?
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Numbers are a funny thing and are often misunderstood. When misunderstood more damaging consequences to not laughing at a bad joke can occur. Coke decided to launch ‘New Coke’ in the 80’s. The reason for this strategic move was due to Pepsi implementing blind taste testing (Coke Vs Pepsi). Pepsi... Continue reading
Posted Jan 23, 2011 at The String Theory
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MatthewAdamCox is now following Steve Roest
Jan 21, 2011
Keep’n it real
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Following on from last weeks comments, a trend is occurring in the fabric of the modern economy. In the beginning there were commodities as the basis of the agrarian economy, the industrial revolution changed this as commodities became a raw material to manufacture goods. Goods have now become commoditised, with... Continue reading
Posted Jan 16, 2011 at The String Theory
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Personal globalisation
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The perception of the world has certainly changed as we have become to perceive it differently from: to ‘The Blue Marble’: Business understood this changed perspective as it became possible to do so via IT, transport and economic advancement. Building global empires taking advantage of what can't be found in... Continue reading
Posted Jan 9, 2011 at The String Theory
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Strategies for 2011
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Life is pretty damn awesome as we all begin to get down and dirty with 2011 and all it has to offer, although it probably feels impossible to do everything you want to this year. It’s hard to even know where to start. This is where it helps to have... Continue reading
Posted Jan 3, 2011 at The String Theory
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MatthewAdamCox is now following REUBEN
Jan 3, 2011
Messages from a Santa
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I hope you all had an awesome (drunkard) Christmas and have much of the same planned for New Year! I have just officially marked the end of my Christmas with a 15k run and a skipping session – hence I have headed back to ‘The String Theory’. I just have... Continue reading
Posted Dec 29, 2010 at The String Theory
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We will all be naked
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There’s a lot of information out there on the web. It’s not organised very well though. Data is certainly something that fuels the drive to present information more clearly e.g. Microsoft Pivot. We have surpassed the desktop, laptop and notebook to get more powerful portable information access through phones and... Continue reading
Posted Dec 19, 2010 at The String Theory
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Dec 18, 2010
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Dec 18, 2010
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Gunning for 10
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This is a strategic frame of mind. Simple really. If you think of most situations – A business idea you have, a girl you see at a bar, an athletic feat you wish to acheive, the concept is to gun for 10*. If you think medioca your going to meet... Continue reading
Posted Dec 12, 2010 at The String Theory
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