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Probably the ads will be personalized based on what people watch and also they'll be asked to login using Facebook. What's more interesting is how Adblock be adapt, will people just watch a blank screen, will it automatically change the channel and then return once the programming resume.
Commented Nov 26, 2015 on TV: A direct medium at Talent imitates, genius steals
TV: A direct medium
Google has made no secret of the fact that it wants to roll out its ad serving model across other channels - they've made forrays into radio with the acquisition of dMarc - and CEO Eric Schmidt recently detailed their plans for moving into television. The picture he paints is based on Google'...
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Nov 26, 2015
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