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Auren - enjoyed your post. The forces you describe are very real, and positive ones. I would say it's not just renting, but also about sharing. Technology is removing information asymmetry (knowing someone has baby clothes to give away or sell) as well as transactional friction (communicating, paying). The fact that we're coming off of a binge of consumerism, while awareness of environmental issues is heightened is the cherry on top.
Toggle Commented Dec 19, 2013 on The coming decline in ownership at Summation
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Dec 19, 2013