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Adkisson | Blake
Nathan Adkisson is a journalist and brand strategist in New York City. Amanda Blake is a San Francisco-based digital strategist.
Recent Activity
Prototype or get out
Posted by Nathan We try on clothes before we buy them and we test drive cars yet, when it comes to interaction, often a series of static images determines the nuances of what we make. From my colleague Stacey Mulcahy's brilliant post about prototyping on the Big Spaceship blog. Continue reading
Posted Aug 3, 2012 at Adkisson | Blake
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Drawing is good for the body and soul.
Drawing is good for the body and soul. Continue reading
Posted Jul 26, 2012 at Adkisson | Blake
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What mobile really means
Posted by Nathan Jeff Jarvis knows what's up: I say "mobile" is a misnomer that leads some companies down the wrong road, envisioning users on a road looking for lattes. Most tablet usage is in the home. I use my "mobile" phone all the time in my office and even... Continue reading
Posted Jul 2, 2012 at Adkisson | Blake
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Posted by Amanda Here's one version of the...
Posted by Amanda Here's one version of the identity I'm creating for a local business. It's just an assignment for my design class... but also a great excuse to draw baked goods ; ) This Illustrator document certainly doesn't look like much, but knowing my way around Adobe software is... Continue reading
Posted May 13, 2012 at Adkisson | Blake
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"Stupid" Games
Posted by Nathan Lantz told me that the deepest relationship he has ever had with a game was with poker, to which he was almost dangerously addicted. “Somehow teetering on the edge was part of the fun for me,” he said. “It was like a tightrope walk between this transcendently... Continue reading
Posted Apr 4, 2012 at Adkisson | Blake
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Food as cultural currency
Posted by Nathan Watch this: And read this. Continue reading
Posted Mar 28, 2012 at Adkisson | Blake
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And chase it. It will make you come alive....
And chase it. It will make you come alive. Postcard 325/365 Continue reading
Posted Mar 22, 2012 at Adkisson | Blake
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Postcard 323
323 days in and I haven't given up on my postcard project. Just 32 days left! Continue reading
Posted Mar 20, 2012 at Adkisson | Blake
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One of the handouts from my graphic design class....
One of the handouts from my graphic design class. Even this... it's so basic, but I love it so much. Continue reading
Posted Feb 12, 2012 at Adkisson | Blake
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Talking Without Speaking
Posted by Nathan The overfriendly mateyness of social network conversation, where some poor marketing junior is told to be the ‘voice of the brand’ (within strict parameters) which essentially adds to typing thousands of words whilst avoiding saying anything. That’s not ‘being human’. That’s live, largely unskilled copywriting. - John... Continue reading
Posted Feb 6, 2012 at Adkisson | Blake
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Math now trumps science
Posted by Nathan Tibco is one of those really important companies you've never heard of. The software company processes staggering amounts of data: Every transaction for Amazon, FedEx and Ebay. Every time at iPhone is activated with AT&T. All $1.2 quadrillion processed annually for the Chicago Mercantile Exchange. But Tibco's... Continue reading
Posted Jan 31, 2012 at Adkisson | Blake
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8 things I wish I knew when I was 22
1. Know what you don't know. 2. Being busy destroys your value. 3. Nothing complicated ever works out. 4. Treat everyone well. 5. Specialize to win. 6. "Quit the wrong stuff. Stick with the right stuff. Have the guts to do one or the other." 7. Profits matter. 8. Service... Continue reading
Posted Jan 9, 2012 at Adkisson | Blake
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717 ideas. Enough for you?
Posted by Nathan 717 brilliant innovation ideas based on the SCAMPER technique: S - Substitute - components, materials, people C - Combine - mix, combine with other assemblies or services, integrate A - Adapt - alter, change function, use part of another element M - Modify - increase or reduce... Continue reading
Posted Jan 5, 2012 at Adkisson | Blake
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Yahoo is doomed
Posted by Nathan The new CEO of Yahoo!, Scott Thompson gave an interview in which he said he belives "data" is the solution to the internet has-been's problems. Unfortunately, he's wrong. Below I've pasted my reaction to the interview, originally posted as a comment on Ad Age. Data? That's like... Continue reading
Posted Jan 5, 2012 at Adkisson | Blake
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Adkisson & Blake do Portland
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Posted Jan 4, 2012 at Adkisson | Blake
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Newspapers are innovating to be more like . . . radio?
Posted by Nathan [Paywalls are] the commercial equivalent of the National Public Radio model, where sponsors reach all listeners, but direct suport only comes from donors. (Lest NPR seem like small ball, it’s worth noting that the Times ‘ has convinced something like one out of every hundred of its... Continue reading
Posted Jan 4, 2012 at Adkisson | Blake
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(College for Creative Studies)
(College for Creative Studies) Continue reading
Posted Dec 20, 2011 at Adkisson | Blake
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224
This is my 224th postcard. It's already posted to the 365 Project site but those images don't include any environment. Its new home suits it well and I wanted to show that here. Continue reading
Posted Dec 12, 2011 at Adkisson | Blake
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What makes a great 21st century agency? Technology.
In the golden age of advertising, one of the great gifts of a good agency was to be able to curate a fantastic director or a fantastic photographer. If you look at how some of the great brands have been built, it's on the back of wonderful directors and wonderful... Continue reading
Posted Dec 12, 2011 at Adkisson | Blake
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Let's keep arguing about what 'strategy' is. No, seriously.
Posted by Nathan Fields in which definition is now a settled matter tend to be lethargic, dying,or dead fields, where inquiry no longer provides challenges to what is accepted as truth. Richard Buchanan, "Design Research and the New Learning." As much as it can seem annoying to be constantly asked,... Continue reading
Posted Dec 9, 2011 at Adkisson | Blake
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Posted Dec 7, 2011 at Adkisson | Blake
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Posted Dec 6, 2011 at Adkisson | Blake
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The it-could-kill-you-but-not-trying-is-another-kind-of-death thing
Source: awifescharmedlife.blogspot.com Continue reading
Posted Dec 1, 2011 at Adkisson | Blake
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Steve Jobs' grid of Apple products, visualized
Posted by Nathan I love Drew Breunig's visual depiction of the passage from Issacson's biography of Steve Jobs when he simplifies Apple's product lineup. Upon returning to Apple in 1997, Jobs toured the company in an attempt to understand its products and how they fit together. He found a dozen... Continue reading
Posted Dec 1, 2011 at Adkisson | Blake
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Where Children Sleep
This series was blogged about a few months ago, but it's worth publishing in case, like me, you haven't seen it until today. It's amazing how much I assumed my childhood looked like everyone elses. I now realize how egocentric and (sorry) childish that is. It makes me think about... Continue reading
Posted Nov 29, 2011 at Adkisson | Blake
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