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neville
UK
Communicator, blogger, podcaster.
Interests: travel, communication, podcasting, computing, my family, movies, reading, writing, technology, blogging, walking, star wars, smooth jazz, costa rica., cycling in amsterdam
Recent Activity
"This means I will only post if I have something original to share that I think will interest/help my readers." That is good enough, David!
Why I (don't) blog
Anyone who follows me will notice I don't blog much any more. The overriding feelings I have are a) I don't want to add to the noise and b) I don't want to use it as a sales platform. This means I will only post if I have something original to share that I think will interest/help my readers. Do...
Good post, Philip, some great advice!
Just to add a couple of tips that your readers might find handy -
1. Make a Compelling Profile
Together with a photo or other relevant image, the concise information in your Twitter Profile is an essential element of a Twitter account as it lets others know a little about you, your interests and your community - an important aspect in decision-making when deciding whether to follow someone or not.
Here are three tips to help you when you're setting up your Twitter account and Profile:
+ Write your brief bio informally and naturally. Look at Philip's or mine for an idea. It's a one-line bio, not a brochure intro or a press release headline.
+ Choose an image that reflects how you'd like others to see you. If it's a photo of you, a smile is good.
+ Add a link to more about you, your blog, something where a potential follower can go to find out more detail about you. In other words, somwehere that that potential follower can verify you to their own satisfaction.
Want some ideas of what other people do? Take a look at this Twitter list of communicators that I put together: https://twitter.com/jangles/communicators
2. Are You Public or Private?
There are two types of Twitter account: public, open to the online world; and closed or private accounts where your content - known as 'protected tweets' - can be seen only by those you have granted access to.
If you intend to use Twitter as a means of openly engaging with others online, sharing comments, opinion and links, then a public account is your obvious choice. If you wish to engage only with a small group of people, for instance, where you manually approve each request to follow you, and where your tweets don't appear in Twitter Search results, then private would be your choice.
The point is, you do have a choice. See the Twitter help page "About Public and Protected Tweets" for more information.
Twitter for academics
After having a pop at PR academics who teach communication but don't use Twitter I suppose it is only reasonable to offer a helping hand. With apologies to most Mediations visitors who probably know more about it than I do, here are a few thoughts on Twitter for non-Tweeters. OK, the first hu...
Sad news, Dan, even if it may not have been wholly unexpected. Thoughts with you and your wife.
Your point re she could be cancer-free right now but there's no way of knowing is one that will resonate strongly with anyone who's going through this or similar. Look at it this way: what your wife will go through now is the absolute best that medical science currently knows. That is a comfort no matter how small it seems.
Clarence says it well: The sun will shine again for you.
And So The Waiting Ends - With Chemo...
Well, at least we have an answer. We are no longer stuck in limbo. The results of the testing I mentioned in my last post on my wife's tumor came back... and unfortunately not with the results we'd hoped for. It turned out that her tumor was slightly more on the aggressive side... and that the...
Thanks for the history connection, Bernie!
Four years seems such a long time ago...
I Followed Jangles
NEVILLE HOBSON (at right) is probably duly engaged in more meaningful tasks so he might not notice he's been tweeting for exactly four years today. I know the day because it's St Nicholas Day in some homes but St Jangles Day in my tweetspace. Even though I'm subscribed to many channels of Jangl...
Just seen a tweet about your news, Robin. Many congrats. Exciting times!
joining edelman
In a few days, I'll be embarking on the next stage of my career by joining Edelman as Director of Digital in their London office. I can't think of a more exciting time to be joining Edelman - Advertising Age’s top-ranked PR firm of the decade, Adweek’s “2009 PR Agency of the Year,” and Holme...
Nice work! FWIW I've installed the preview with no issues at all. Windows 7 PC. All that happened at the start was a requirement to install a more recent version of Silverlight. Did that, restarted browser (Google Chrome), Seesmic Desktop Preview 2 installed without a hitch.
Introducing the New Seesmic Desktop - Preview Version
We’re happy to launch, at Google I/O, the preview version of Seesmic Desktop 2, a complete re-design of the already popular social management desktop application. Based on Silverlight 4's powerful development platform, this application - for both Mac OS and Windows - supports a plugin environmen...
Excellent post, Dan, thanks. Now I understand why I often have Skype connection issues in hotels when I travel.
Another Hotel Fails To Support Skype - Here's Why Skype's P2P Connection Model Breaks Their System
UPDATE: When I stayed at this same hotel in August 2010, I no longer had the issue with Skype being blocked. Presumably they got a smarter network monitoring system. While this specific hotel now works with Skype, the same issue will undoubtedly be out there for many other hotels and locations. ...
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Mar 15, 2010
Nice summary, Bernie, thanks. And thanks again for your terrific organization skills. And company for lunch on Friday :)
Brendan, you've got it spot on about being straight. But I don't believe you can ever get away for long with being unethical no matter how transparent you might be about it. It just can't sustain you long term. I think you said the reason why in your last sentence.
Great conversation continues, as you say, Bernie.
Social Conversation Matters
NEVILLE HOBSON conducted a social networking Master Class for a dozen people while he visited Boston College Dublin (at left) today. He called the session "10 Trends That Matter" and effecitvely distilled ideas in 90 minutes that some take a half day to explain. One's online profile now extends ...
That's a terrific post, John, thanks. And Bryan's comment, too. Thanks!
You nailed it precisely when you included this -
"The FIR show is not just for the US communications industry, but rather for the World Wide communications industry."
Exactly how I do see it.
For Immediate Release Podcast Achieves Five Great Years
Two PR professionals who are leaders in the adoption of social media for communications in the States and in Europe are Shel Holtz and Neville Hobson, the online radio partners are immensely likeable, humorous and knowledgeable professionals in the communications industry. Shel Holtz has..well...
Many congratulations, David, and best wishes for success!
I'm Joining Edelman
Last April I informed you that I would be making a move to join what is now known as The Dachis Group and re-locating to Austin. It was an opportunity that I felt like I could not pass up and being hand picked to join a team of this caliber was enticing to say the least. Since then, not everythi...
It's a good story, Morgan. Your UK colleagues saw an opportunity to combine a public service with agency PR in a way that was almost self-effacing. Hats off!
Podcast on LEWIS Whale Watch blog
For Immediate Release: The Hobson and Holtz Report: Just a quick pointer to Shel Holtz' and Neville Hobson's most recent podcast (#105) in which they discuss the LEWIS Whale Watch Blog - quite favorably, I might add. Thanks guys. (Reality check - this is a podcast about a blog about a whale o...
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