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Steve, Bravo for saying what needed to be said. This is why we've submitted one award in our 10-year history (for what we and others thought was a terrific crisis management case study -- mass murder, is there a bigger crisis than that?) and lost. Ergo, our batting average = .000. The winner? Ketchum -- for an industrial accident. I guess I have to hand it to the award organizers. They have to make money somehow and this is as good a way as any. But, the time and effort to submit...knowing that the award givers and judges...(ahem)...heavily favor the large firms, it's just not worth it.
Toggle Commented Mar 8, 2012 on What's your firm's batting average? at RepMan
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Mar 8, 2012