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Thanks for a great post, Scott! This is a TON of great resources. I also appreciate the kind mention of GinzaMetrics. I have lots more good stuff coming in 2011!
Commented Jan 5, 2011 on 8 things every marketing technologist should know at Chief Marketing Technologist
8 things every marketing technologist should know
The term "marketing technologist" is sometimes broadly interpreted as anyone who wields technology in the marketing domain. However, since everyone in marketing should be doing that to some degree these days, it makes sense to distinguish what a marketing technologist does above and beyond that. ...
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