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Great article..! Not much more I can say about it. I agree that it is just the beginning.
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I saw the Soundcloud story wheel I thought it was ground breaking. What a way to introduce yourself to new fans or to talk about some of those fans who helped you reach a milestone..
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Great piece of information here. I think it gives those who insist on getting paid for every single piece of music they create some understanding that it's a win, win of it's done right. Also, it's important to note that his music is GOOD free music not ok...but really good music and it sounds like a professional recording should. Not mentioned as other forms of income are his roster of artist on his Label that will also make $$ for him in this system. I don't know if you could do it on all genres of music but, it validates a lot of what most of us who root for the Independent scene think. FREE can win !
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Great post...As one of the kids who DID grow up coming home to play records instead of watching TV it's cool to see it's still a cool thing. Makes me want to get a turntable and some records too..Thanks
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What a way to kick an idea...Forget that it's Kanye for a minute..If I were a 18 year old kid I would be confused, to make a blanket statement as to why he will fail is just crazy. Why start? Why even try to make music, you will fail? Or maybe not! Because you do NOT achieve world wide success that doesn't mean you failed. To even close a business means it's closed not always dead. Since Steve Jobs was used by Kanye, I will use an example as to why he might just succeed. Steve Jobs was fired from his beloved company Apple and had a boat load of money to spend. He started NeXT and he came across a company that a Mr. Lucas(Star Wars) wanted to get rid of that was filled with uniquely talented people. It was called PIXAR, with Mr. Lucas gone Mr. Jobs almost gave up all of his money to keep PIXAR and NeXT going, NeXT has gone on to the after life and PIXAR gave Jobs a board seat with Disney and created new products and services. Not to mention he was paid handsomely for his gamble on the company. You see, we live in an extremely creative time right now and the new industries and jobs will be created by those creative types. Kanye will have some success maybe not what he envisioned but he will have success. He has drive, ambition, and talent for recognizing talent. The execution is what is most important.
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I appreciate the points made in this article and I hope that not only can a Boutique Label exist but also a Spotify. As the subscription services start to mature you will have a consolidation of sorts as the technology and systems are adopted by the masses. What I think artist should look at is which platform offers the best DISCOVERY options as it's very hard to get people to listen your music. I think their will be more platforms short term because no one has really figured out the NEW DISCOVERY portion of the equation. There is money to be made but I don't think actual physical sales will not be the standard in the future. Touring is gonna be real difficult for some genres and merch will always sell. For the most part the INDUSTRY is back to where it started a long time ago. To me it's not a bad thing, it just makes it rough. Even though it's easier to make and distribute your music it is harder to build a strong following.
Toggle Commented Jan 19, 2012 on Musical Capitalism at hypebot
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You make some very important points Mike. Social Media is a tool not a magic wand as some believe. The 80/20 rule is always in affect no matter what business you are in. Being a fan, a blogger and a DIY advocate I often wonder about what will become of the music fan. Our time is stretched thin and we are hit with so much stuff that music just doesn't hold the same importance for folks. For an emerging artist or DIY artist or even a Pop Culture artist it seems that having content that matters is more important than the music. What is YOUR STORY? We can listen to the music almost anytime and almost anywhere. What we want is an experience, social media is only part of it. I hope artist seek the help they need to capture the feelings once reserved for those gems of yesteryear.
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I've never heard of GRAMMY365.com I guess I better get on it...! But good for her I hope more artist do it too !
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It sounds complicated...I plan to read the full article..
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That's really cool..He's not an overnight success story but I like his approach..The fans win and he wins. He's leveraged his fame on the mainstream and used it to promote his own product..Bravo
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I love hearing stories like this. Unfortunately they are the minority, most artist don't have the fight to do this, they somehow think being "Signed" is the thing to do. Sounds to me like these folks (Fans included) understand that it's about the relationship and the fun. I wish the fans and the Band the best...Keep winning !!!
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I like the way you expressed it. It's the way I look at it. I believe in the 80/20 rule and it applies here. I think it is unrealistic to think that technology will even the playing field. Music is subjective in nature and far too often it gets us fired up in all kinds of ways. I think the point of it all is that it can be better for all artist who really wish to create and share. To make money...?way harder now..! To many options, no real filters...
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I don't know how I feel about this. You pay the labels for the music but not the App Developer ? As far as the pay to artist, I think as more users buy in more money will be made. 5 million users is not enough for folks to really make any money but with the push to be in cars and a better mobile product it could be a good thing. Time will tell though...TIME
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Zoe I'm a fan and supporter of the movement of the Indie/DIY artist and a fan of your music. What I will say about your article is that Spotify should treat all artist fairly but,...and here is the problem...BIG business and greed is at the center of the issue. I wonder why it took Spotify so long to get here when they had deals with the foreign bodies of the same 4 majors...hmmm ? Understand that the Majors strong armed them into giving them 1st dibs...and Spotify needs our market to expand. In order to gain entry someone had to lose and it's the Indie's. Think about Apple's approach...bring the majors in and say this is your cut...and everyone gets the same cut. Apple owned the platform and the technology everyone was listening to music on so the leverage was Apple's too keep. Spotify like I stated earlier wanted in and had to give up something to gain entry. Never fare though, as Facebook may change the face of music distribution again...? We will see and my thought is that maybe Spotify is a temporary player in this field...The future...well is the future. Hanging in there !!!
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As always Ian delivers..! I don't agree with all of what he's saying but I do agree with his stance on building a trusted brand. I still believe that the internet has a problem with too much content, as every second someone is putting out something new. In the future this will happen twice as fast as it's happening now. That will make it difficult for the consumer and the content provider. Somewhere in that problem is a solution and he who solves it will be huge. I don't think it will be Google or Apple...and I don't think it will take 15 years..maybe half that.
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Great advice on this one...I'm confused myself as a blogger. I feel like too many options leads folks to do nothing.
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Great post...and better feedback. I enjoyed the feedback from both sides of the fence. The business of music is complicated whether you are indie or major. The way music is marketed now is crazy to me..There are so many opportunities not being taken advantage of by the majors that sometimes I wonder just how smart some of these individuals really are ? To the artist it's about being heard, the label is about being paid...There are some labels that are about breaking new talent but I find most mainstream music is copycat. Radio does not help the situation by playing the same things over and over but...This is what we have now. SAD
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I like reading the feedback...Everyone has great things to say on both sides of the fence. I only wished the majors spent time building relationships with some of the technology compaanies and artist out there. Regardless of genre there are some groups/individuals doing some great things as indie artist. Conversely, there are new companies out there that are building things that will help make music more portable and interactive..Great feedback, good article.
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That's great new...! Now how many of these stats are Indie driven ? vs Majors that's what I wanna know..
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Will add it to the read it list...!
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I feel like most folks use a multiple of platforms..and although FB maybe losing some steam, evolution will either kill or improve the service. As far as Tumblr it's a good platform for some who want portability and don't want a whole lot of chatter..FB has a great deal of it..I think with Tumblr you are more one on one with your fans if you want it that way..it's hard to do on FB..
Toggle Commented Jul 8, 2011 on Is Facebook Tumbling? at hypebot
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You could promote a party and even place the song(s) out to the remix crowd and have a party based on just the remixes...
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News Corp..really messed up a great tool..Maybe it was ahead of it's time..I think it can still be a great tool for the unknowns..because it could allow and artist that has film,music,and brand development skills a place to really push the limit..! I'm glad it's not gone !
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This is a pretty cool idea..! my question is how are the search engines gonna see this site..?
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Jul 8, 2011