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Tim Andren

Orange County, California

Innovation and Marketing Guide

Interests: Innovation, Marketing, Psychology, Sociology, Orange County, Behavioral Economics.

Recent Activity

Unique Value Proposition

Victoria Ipri is a very talented copywriter. She writes a blog titled 'The Confident Copywriter.' Victoria recently posted an entry about Unique Value Propositions, which is an essential read for any business owner or startup entrepreneur. I wrote her a... Continue reading

Posted May 19, 2010 at Marketing Ideas

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Good question Opee. There are many points to consider as detailed below: •Contact points (call, e-mail) •Quick location based contact such as ('Let's set up an appt', 'I like this property', 'Let's meet here') •Appt setting •Add to contacts quickly enters the company/individual's info directly into your Address Book •Simple form submission for queries •Browser in the app allows the user to quickly view important pages on your website •View images such as maps that a web user would normally have to search several clicks in a web browser to reach •Loan calculator •Allow you to view their social network streams, Facebook Fan Pages, etc. •Search through database to look at inventory (properties, cars, etc.)

Commented May 17, 2010 on 9 Tips for your Small Biz iPhone App at Marketing Ideas

1 reply

Spotify and your media cornucopia

They want you to throw away your hard drive!? Spotify and a gaggle of other companies are hoping you chuck away your precious storage device in favor of their cloud-based services. As usual, right about the time the critical mass... Continue reading

Posted Apr 29, 2010 at Marketing Ideas

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Like it or not Facebook is getting personal

Facebook's new 'Like' feature has just begun to alter the online advertising model and in turn moved the social network a step closer to playing seriously with Google. As web user, you and I are already used to targeted advertising.... Continue reading

Posted Apr 28, 2010 at Marketing Ideas

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Magic Jungle iPad + iPhone game system

The app creativity has just begun. I expected it to begin with games because the medium allows for just about any type of creative whim imaginable, but it's only a matter of time until business apps and productivity tools follow... Continue reading

Posted Apr 28, 2010 at Marketing Ideas

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Flip your service model upside down

Every once in a while it's important to take everything you know and throw it away. When you bend things and distort them it gives you the fresh perspective you need. This Peter Merholz study about service design shines new... Continue reading

Posted Apr 26, 2010 at Marketing Ideas

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Commented on "Wired Gadgetlab"

I'm curious about how the upcoming Wired iPad app is going to change the traffic and overall brand engagement. Originally posted as a comment by timandren on Wired Gadgetlab using DISQUS. Continue reading

Posted Apr 23, 2010 at Marketing Ideas

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Facebook: What's to 'Like'?

As you probably already know Facebook has introduced their new suite of social plugins to the social graph. Super technical way of saying if you like something you can now click on a button to keep inform others all over... Continue reading

Posted Apr 23, 2010 at Marketing Ideas

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Couldn't agree more Gary. Cold sales in B2B is just not a good idea.

Commented Apr 23, 2010 on Antibranding: How not to market your business at Marketing Ideas

1 reply

Commented on "800 CEO Read Daily Blog"

Nice post. The economic landscape has taught many a good lesson in the same vein of the day job mentality. Necessity is the mother of invention and now more than ever the laptop crowd are now able to create and... Continue reading

Posted Apr 22, 2010 at Marketing Ideas

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Minimal Art: Jan Maarten Voskuil: “There Is No Point In …”

Jan Maarten Voskuil “There Is No Point In …” paintings are minimalist, simple & clean . I love it, I buy them all ! via trendland.net Sometimes you come across work that while simple in composition can still be quite... Continue reading

Reblogged Apr 22, 2010 at Marketing Ideas

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Antibranding: How not to market your business

This post was inspired by a 'relentless hustler' (as he described himself) who called my personal cellphone four times over the course of 48 hours. In addition, I was also treated with numerous unsolicited e-mails selling his company’s promotional products.... Continue reading

Posted Apr 21, 2010 at Marketing Ideas

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Tim Andren is now following Agnes