Domain Name Domain name is web addresses that is included in the World Wide Web it also operate from the internet have many benefits when their website address is easy and simple to remember. Also businesses try to ensure that the address is memorable and also remembered by customers that shop from the business regularly and it can also be a name that it remembered by potential customers. Businesses have an advantage of having a memorable website address as the shorter the better also having the company name as the domain name makes it more simple and memorable. Most of... Continue reading

Internet marketing is quick and easy for that reason at ASOS any advertisement that they use can be set up quickly and can be placed on the internet within hours, also if any changes need to be made it can be done immediately. Internet marketing doest cost to businesses because business don’t have worry about any printing postage or any other costs which cheaper compared to traditional marketing. This is advantage of internet marketing to businesses to have more money that they could invest providing new marketing sectors. At ASOS they could invest money into training their employees this will... Continue reading

Distribution channel there are no intermediates and the products are provided from the manufacturer straight to the consumers ASOS use disintermediation because they deliver the goods from their warehouse straight to the customers also ASOS are a click business it means that the business only operates from online and there no stores for the customers to visit. ASOS have a huge warehouse which is 32,500 square metres which is the same size as 5 football pitches. It could also imply lower prices this is because the number of processes and transaction that take place in the distribution chain is reduced... Continue reading

Internet Marketing can be easily also can be effective for the business because it will help the business to identify how much demand there is for the product in the market also allow the business to see if the strategies that they are using. This can be done by the business monitoring how many people are visiting the website and the customers details can be collected easily. Online advertising has overtaken television expenditure this is because of the advantages that it has and online spending has increased 4.6% to £1.752bn in the first half of 2009, while TV spending has... Continue reading

There is different way to help to achieve business. Businesses need to identify customer needs and wants this will allow the business to design. By doing this it will help generate an increase in sales and revenue which could be one of the businesses objectives. Also as the business has more money they will be able to invest it into the business and find ways of achieving their other objectives. Also the business will able to identify their strengths and weaknesses also to find methods of improvement and to see if they are on target. They objectives are things that... Continue reading

ASOS Internet marketing does help the business to uses market research to help to identify the needs and wants of the customer also to find new concepts of marketing and new products as well for example there groups they have in different web sites like face book as they promotes some of there products and people can talk about the products for example what they like about it and what they don't and this could help them change of modify the products or even create a new one to meet the customers needs. Also ASOS has a separate section on... Continue reading

In market mix there are 7p,s which the business uses to help its marketing objective which allow the business to provide their product or service to the market there are seven 7p,s there are product price place promotion people process and physical. Products are the goods or service that the business is providing to attract their customers. The key role of promotion is to convey to customers the fearures and benefits of a product or service. ASOS Product ASOS.com provides high fashion clothing for women, men and children, as well as footwear, accessories, jewellery and beauty products. It aims these... Continue reading

The ASOS website started to become more popular in the public eye also that ASOS have vastly expanded their product range of late. Not only a place where the fashion conscious can satisfy their need to keep on top of all the latest trends any longer, ASOS now sells maternity wear and beauty products as well as a full range of men’s and kid’s wear. Also ASOS their products regularly appear in magazine, newspaper and TV fashion items. ASOS also advertise on social networking websites as well like Face book and Twitter. On these websites, ASOS have created an account... Continue reading

ASOS.com is the UK's largest independent online fashion and beauty retailer. With over 19,400 branded and own label products available and 1000 new lines added each week, ASOS.com is rapidly becoming the market leader in the UK online fashion world. It's a clothing site that sells designer and similar clothing to what the current stars are wearing. The prices vary vastly depending on the brand name. ASOS is a online retailer and it targets fashion conscious 16-34 year olds. ASOS has 9,000 products available at any time with 450 new fashion items added every week also ASOS has 3.3 million... Continue reading

Internet marketing is online marketing the new result show that internet has taken over TV. The importance of Internet marketing strategies has increased with the growth and importance of the Internet 4.6% to £1.752bn in the first half of 2009, while TV spending shrank 16.1% to £1.639bn overall advertising fell 16% compared with the same period in 2oo8. Also internet marketing will allow the business to see how much demand there is for the products that they are selling and by looking at this factor it also can help them identify any new product market they need. It will also... Continue reading

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