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Wayne J. Belisle, CPA
El Paso, TX
I own a local CPA firm, have been married for 30 years and have three great kids.
Interests: reading, losing at video games to my kids, fan of hockey, redsox fan, small business advocate, dallas cowboy fan
Recent Activity
Activity-Based Costing: Why All Small Business Owners Must Know The ABCs of Business
If you already know the ins and outs of activity-based costing, then congratulations—you’re already in the upper echelon of businesses everywhere, and you likely have a serious edge over your competition. If you’re not familiar with activity-based costing, keep on... Continue reading
Posted Sep 23, 2021 at Small Business Profit Maximizer!
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Concentrating on Sales Alone Will Hurt Your Business in the Long Run
It’s extremely common for new business owners to focus too much on increasing sales during their first year of operation, thinking that this will automatically solve all of their problems. While this may sound reasonable on paper, this way of... Continue reading
Posted Aug 14, 2021 at Small Business Profit Maximizer!
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Getting the Most Out of Employee Retention Credit for Massive Payouts
Posted May 25, 2021 at Small Business Profit Maximizer!
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How to Make a Customer Remember You and Your Small Business
Posted May 19, 2021 at Small Business Profit Maximizer!
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Everything You Need to Know About the Restaurant Revitalization Fund (And How to Use It to Your Advantage)
Posted May 13, 2021 at Small Business Profit Maximizer!
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The Importance of Customer Lifetime Value For Your Small Business
Posted Apr 28, 2021 at Small Business Profit Maximizer!
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What Does Paid Sick Leave and Coronavirus Mean for Your Small Business?
Posted Apr 22, 2021 at Small Business Profit Maximizer!
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SBA changes PPP rules to Finally Help Sole Proprietors, independent contractors and the self employed. But Hurry--Time Running Out!
In Today’s video you’ll learn about the new PPP rules issued by the SBA can greatly help sole proprietors, independent contractors and self-employed. Before the SBA changes many small business owners who didn’t have payroll had to calculate on net... Continue reading
Posted Mar 11, 2021 at Small Business Profit Maximizer!
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Referrals the Right Way- Part 1
I’ve said it before, and I’ll say it again… The most valuable asset a business has is its existing customers. But what is a business’ second most valuable asset? Customers by referral! If you want your business to grow and... Continue reading
Posted Mar 4, 2021 at Small Business Profit Maximizer!
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Referrals the Right Way - Part 2
Had a glitch that shut down my live video. Here is the completion of how to get referrals the correct way Continue reading
Posted Mar 4, 2021 at Small Business Profit Maximizer!
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How the 8020 Rule Can Massively Increase Profits
Do you want to improve your profit and re-engage customers? Obviously, the answer is yes, but how do we do this while juggling a cacophony of other tasks and obligations as busy entrepreneurs? The best way to grow profits is... Continue reading
Posted Feb 25, 2021 at Small Business Profit Maximizer!
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How Eliminating the "What If" dramatically increases sales
In this video I discuss how a strong guarantee will dramatically increase sales from both your current customers and prospects. Continue reading
Posted Feb 18, 2021 at Small Business Profit Maximizer!
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8 Tax Breaks in the New Stimulus Bill for 1040 filers
It’s been over six weeks since the second stimulus bill has passed, and most people have yet to understand the entire scope of these changes. As we kick off the 2021 tax season, it’s important to understand the new tax... Continue reading
Posted Feb 11, 2021 at Small Business Profit Maximizer!
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Huge Changes to the Employee Credit Can Mean BIG Money from the IRS!
The new law passed in Late December of 2020 created the possibility to get both the PPP loan and the Employee Retention Credit at the same time. It also extended and expanded the credit into 2021. This can equal a... Continue reading
Posted Feb 4, 2021 at Small Business Profit Maximizer!
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How to Beat the COVID Economy & Build a Better & Smarter Business!
It’s been 312 days since our COVID lockdown began, and the economy has undeniably been affected in the long term. While this health crisis has ravaged some communities and businesses, you don’t have to let the COVID economy beat you.... Continue reading
Posted Jan 21, 2021 at Small Business Profit Maximizer!
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New Tax Breaks in the Latest Stimulus Bill
In this video I cover the tax breaks passed due to COVID that will affect your 2020 & 2021 returns. Continue reading
Posted Jan 14, 2021 at Small Business Profit Maximizer!
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PPP Loans 2.0: What You Need to Know!
In this video we discuss the new PPP loans (tax free money) that are available to you, how to qualify and how to get the loan forgiveness. Continue reading
Posted Jan 7, 2021 at Small Business Profit Maximizer!
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Why You?
Why You? Within the world of sales and marketing, this is the MOST important question you must answer! Out of all of the choices a person has, including doing nothing, you must communicate to your prospects that you are the... Continue reading
Posted Nov 20, 2020 at Small Business Profit Maximizer!
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Do I have to pay my employees sick pay due to COVID?
Back in March of 2020, the CARES Act was passed in an attempt to provide assistance to workers, families, and communities during such unstable times. While it has helped millions of Americans so far, it is also incredibly complicated to... Continue reading
Posted Nov 12, 2020 at Small Business Profit Maximizer!
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Everything You Need to Know About Raising Your Prices
When I tell small business owners that they need to be raising their prices… they balk. “I can’t do that!” they say. “Not in the middle of a pandemic! Not so close to the holidays!” The excuses are endless. However,... Continue reading
Posted Nov 5, 2020 at Small Business Profit Maximizer!
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Why You Need to Stop Discounting & Raise Your Prices Instead!
Every business owner has been faced with a customer carrying a competitor’s ad or invoice with a lower price. Your immediate reaction is to match the price. When you are trying to increase gross profit, the fastest route to putting... Continue reading
Posted Oct 29, 2020 at Small Business Profit Maximizer!
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Cash is King! (and where to find it hiding in your business)
Your business can be profitable and still run out of cash. That is because the cash is hiding everywhere in your business but is not in your bank account. In this video I discuss where to find it and how... Continue reading
Posted Oct 22, 2020 at Small Business Profit Maximizer!
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PPP Loan Changes You Need to Know About Before You Ask for Forgiveness
Though the pandemic continues on, the immediate urgency has died down, and many small business owners like you are now filing the required paperwork to have their PPP loans forgiven. Unfortunately, the rules for and details of loans like these... Continue reading
Posted Oct 8, 2020 at Small Business Profit Maximizer!
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5 Reasons Your Small Business Will Fail and How to Avoid Them
These days, there’s more of a risk than ever that a small business will fail. Between the pandemic impacting how businesses operate day-to-day, changes in the economy as we adjust to this new normal, and myriad other factors, it can... Continue reading
Posted Oct 1, 2020 at Small Business Profit Maximizer!
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Finding the Cash Hiding in Your Business
Increasing sales is important to any profit enhancement plan. But cost cutting cannot be left out. In this video I cover the 3 rules for successfully cutting costs. Increasing sales is important to any profit enhancement plan. But cost cutting... Continue reading
Posted Sep 25, 2020 at Small Business Profit Maximizer!
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