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Wayne J. Belisle, CPA
El Paso, TX
I own a local CPA firm, have been married for 30 years and have three great kids.
Interests: reading, losing at video games to my kids, fan of hockey, redsox fan, small business advocate, dallas cowboy fan
Recent Activity
If you don’t have financial controls in place, it’s not a question of whether people will steal from you, but when. The best way to ensure that your company won’t suffer from property or financial loss is to be savvy.... Continue reading
Posted Apr 5, 2019 at Small Business Profit Maximizer!
For 35+ years I have worked with thousands of small businesses in just about every industry possible. This has allowed me to learn what the most profitable business owners do in order to be successful. From this I have developed... Continue reading
Posted Apr 4, 2019 at Small Business Profit Maximizer!
The secret to growing the business of your dreams is consistent monthly improvement. I ask my consulting clients to schedule four hours per week to work on improving their business, rather than working on the daily grind of selling and... Continue reading
Posted Apr 3, 2019 at Small Business Profit Maximizer!
Two of the biggest problems that employers have with managing employees are 1) reviewing employees’ work and coaching them toward performing at the desired level, and 2) keeping track of what you have delegated to them and having them work... Continue reading
Posted Apr 2, 2019 at Small Business Profit Maximizer!
As your business grows, you will need to hire managers to supervise parts of your business.Often the best choice is to hire from within the organization. You already know the employee and they are familiar with the company, its employees,... Continue reading
Posted Apr 1, 2019 at Small Business Profit Maximizer!
In this video I reveal the five steps to creating a lucrative marketing process for any industry. Yes there are tons of marketing and sales books but they can be summarized in these five steps. C’mon over to the Small... Continue reading
Posted Mar 29, 2019 at Small Business Profit Maximizer!
The lifetime value of a customer is one of the most important numbers every business owner must know and understand. Watch this video to learn how to calculate it and how to use the Lifetime value of a customer to... Continue reading
Posted Mar 28, 2019 at Small Business Profit Maximizer!
Learn how to use special project teams to massively increase profits. I also discuss how I used special project teams to save enough moneys at Coca-Cola Bottling Company to save enough money to cover the payroll for my forty person... Continue reading
Posted Mar 27, 2019 at Small Business Profit Maximizer!
Over the years I have spoken to literally hundreds of business owners who have had problems with their bookkeepers. The lucky ones only had incompetent or lazy bookkeepers who only provided financial statements that were so wrong that they were... Continue reading
Posted Mar 26, 2019 at Small Business Profit Maximizer!
Learn the amazingly simple secrets that the most highly successful business owners have mastered. C’mon over to the Small Business Profit Maximizer Facebook page at https://www.facebook.com/BusinessProfitMaximizer/ where I am sharing business profit maximizing moments that you can use to quickly... Continue reading
Posted Mar 25, 2019 at Small Business Profit Maximizer!
While successful diversification offers security and great opportunities for increased profits, it also represents significant peril. You need to differentiate between two types of diversification, one of which works far better than the other. The best kind of diversification moves... Continue reading
Posted Mar 22, 2019 at Small Business Profit Maximizer!
Most business owners make the mistake of having no formal hiring process and tend to hire the first qualified applicant they interview. This causes them to spend too much time interviewing and asking too many of the wrong questions. This... Continue reading
Posted Mar 21, 2019 at Small Business Profit Maximizer!
First, don’t panic. The majority of audits are done by mail, focusing on one or two items. The letter will ask you to mail in records and other information justifying the item they are questioning. Simply include copies of your... Continue reading
Posted Mar 20, 2019 at Small Business Profit Maximizer!
I have often joked that I should have a sign over my conference room that says, “No Pain, No Change!” As business owners, we all fall into this trap at some point. When things are going well and the money... Continue reading
Posted Mar 19, 2019 at Small Business Profit Maximizer!
A Key Concept Used by Apple and Hewlett-Packard to Grow Their Businesses Management by walking around (MBWA) is a concept that was popularized back in the 80s by Tom Peters and Robert Waterman in their bestseller In Search of Excellence.... Continue reading
Posted Mar 18, 2019 at Small Business Profit Maximizer!
Many of my clients don’t have the money to do a large marketing campaign. So they simply do nothing and hope, or they rob Peter to pay Paul in order to do a radio, TV, or newspaper ad. They often... Continue reading
Posted Mar 12, 2019 at Small Business Profit Maximizer!
In this video I discuss the biggest problems that business owners experience while doing their own payroll. I also discuss the one recommendation I make to my business clients to avoid payroll problems and penalties forever. In this video I... Continue reading
Posted Mar 10, 2019 at Small Business Profit Maximizer!
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Reducing Labor Costs (to the lowest possible without reducing customer satisfaction!) The most important thing for every business owner to remember is that there are only three reasons for a business owner to hire employees: The job is required to... Continue reading
Posted Mar 8, 2019 at Small Business Profit Maximizer!
The fastest way to increase sales and customers is to increase sales to current customers. And email marketing is one of the fastest, easiest, most economical and effective methods of marketing available to the small business owner. Watch this video... Continue reading
Posted Mar 7, 2019 at Small Business Profit Maximizer!
If you plan to grow a massively profitable business you will need to hire employees. Unfortunately most business owners have no formal employee management training. Learning to hire, manage, motivate, delegate to, compensate and everything else that comes with your... Continue reading
Posted Mar 6, 2019 at Small Business Profit Maximizer!
Watch this video to learn the only three reasons for a business owner to hire employees and the major reasons that business labor is often too high and the 7 ways to decrease labor costs. C’mon over to the Small... Continue reading
Posted Mar 4, 2019 at Small Business Profit Maximizer!
Every business owner’s goal is to increase profits. So why isn’t every business massively profitable? My opinion is that most business owners don’t experience massive profits because of three things. First, they concentrate on increasing sales and not on increasing... Continue reading
Posted Mar 3, 2019 at Small Business Profit Maximizer!
Reducing your income tax expenses is a key component of profit maximizing. Remember your bottom line is your profit after income taxes. Unfortunately, very few business owners do anything to reduce their income tax bill. Most business owners assume that... Continue reading
Posted Mar 2, 2019 at Small Business Profit Maximizer!
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Increasing profitable sales can be accomplished by all business owners, but doing so takes time. The fastest way to increase profits is to decrease overhead costs. If you have a 50% cost of goods sold rate, then every $1 reduction... Continue reading
Posted Mar 1, 2019 at Small Business Profit Maximizer!
Watch this video to learn the best ways of controlling costs and why this is so vital to increasing profits. C’mon over to the Small Business Profit Maximizer Facebook page at https://www.facebook.com/BusinessProfitMaximizer/ where I am sharing business profit maximizing moments... Continue reading
Posted Feb 27, 2019 at Small Business Profit Maximizer!