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William Mount
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Haven't you found that an agency's actual creativity is inversely proportional to the number of times their spokespeople use the word "creativity" in press releases?
Come on, George. Your fans are waiting for you to weigh in on the ING to Voya rebranding. This is just what the world needs, yet another Scrabble bag of consonants and vowels with no relation to what they sell. Let's hear it, George. Let it out.
I live on Cape Cod. Even people who live here don't go to that mall. I'd rather go to Canada any day than the Macy's in Hyannis.
Toggle Commented Sep 24, 2014 on Defect ‘till you drop! at AdScam/The Horror!
I love Diet Coke. I swig it by the quart. But, given this new campaign, I'm sorely tempted to return to my roots and switch to Diet Dr. Pepper. This is just surprisingly not very good.
George. I was creative director on Compaq at O&M's Houston office when you and Dell were kicking the shit out of us. The Compaq clients got plenty riled up about those ads y'all did, but still wouldn't approve any advertising that wasn't based on a brief that pretty much said "look how great we are, we've done it again, yet another breakthrough from the gods of personal computing here at Compaq". Of course, you know the rest of that story.
On the flipside, I once had a Chinese client who told me that she and her husband had decided that, if their new daughter showed any tendency toward the arts, they'd actively discourage her from pursuing them. Rather, they intended to encourage the child in "productive" pursuits like math, science, business, etc. Amazing.
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Dec 14, 2009